Paris Hilton, the rich heir of hotels from the USA, is everywhere in the center of attention.

At the Oktoberfest 2006 it wasn’t different of course. The visit had the first crisis when Paris temporarily refused to leave her limousine for walking the last 50 meter to the Hippodrom. Usually only the yellow press would be interested in her visit, but this time also serious newspapers reported on her because this crisis wasn’t the only one.

The main reason of her visit to Oktoberfest was to promote a prosecco, but that caused some trouble. Because of her activities sales promotion at Oktoberfest is now finally and without any exception forbidden. The leader of the management of Oktoberfest, Gabriele Weishäupl, meant firms should respect the tradition of Oktoberfest and that sales promotion would destroy the special famous flair of Oktoberfest.